We are a German heritage brand of lingerie, sports bras and swimwear whom invites you to join MOVEMENT130 to commemorate our 130th anniversary this year.  This eclectic social media/marketing campaign celebrates 130 women  from different walks of life who will be featured wearing the collections of our Anita brand family:  Active, Care, Comfort, Maternity and Rosa Faia.  Our customers are diverse, courageous, beautiful and strong. We are proud to encourage each woman to show her own unique beauty and that includes you. Your story and your passions make you who you are. #WhyNotShowIt

Our compelling MOVEMENT130 members are sharing a glimpse into their lives at work, at home and at play.  Help celebrate 130 years of Anita, and celebrate the uniqueness in you!

Sign up to become a MOVEMENT130 member today. As a member, you’ll enjoy special benefits and have the opportunity to share your extraordinary story.


Follow us on Twitter

  • 🌸 Get this cute maternity bra from our Anita Maternity Collection today at https://t.co/B8xoYLJ8cq 🌸 https://t.co/R1rLmSStk421 hours ago
  • Who else is excited Spring is here?! 🌸🌼🌺🌻 https://t.co/Fk83birDam4 days ago
  • Don’t bring other women down - empower them! Are you wearing something green today? Check out our 5533 in the new g… https://t.co/g8cBE1TM7z7 days ago